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Mobile Marketing

Today, almost 50 percent of cell phone users in Germany already have a Smartphone – and the number of tablet users is also growing. There is no other channel where retail is able to reach the user as directly as via his or her mobile device. Nevertheless, many retailers are still unsure on how to best appeal to their customers. One thing is clear however: those, who don’t focus on mobile devices, miss opportunities. Mobile Marketing - Read more


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